My background covers product, project management and sales in consumer goods, followed by strategy consulting. I use that experience to help teams decide where AI is useful and guide the work through delivery and adoption.
Experience
I studied business administration and management at the University of St. Gallen. At Swarovski, I led product-development and brand-strategy projects, managed supplier relationships and used data analysis to identify opportunities. At Migros Delica, I drove international product initiatives, helped form a new team and supported technology implementation and organisational change.
At Monitor Deloitte in Zurich, I worked as a Strategy Manager. I shaped strategic visions and value propositions, advised senior stakeholders and guided cross-functional teams on market approach, digital capabilities and financial resilience.
Since 2024, I have worked as an Independent Advisor on personal and organisational development. As a volunteer advisor with SINGA Switzerland, I assess business ideas and help entrepreneurs refine their desirability, viability and feasibility.
Working with people
AI adoption changes how people make decisions, use information and work together. My coaching practice helps me facilitate the conversations, feedback and learning that support that change.
I am an ICF Associate Certified Coach (ACC), with more than 137 training hours at BeCoach Academy and more than 200 coaching practice hours.
How I work
Understand the business need
I clarify the problem, who owns it and what a better result would change.
Shape the solution
I turn the need into a clear scope with expected behaviour and measures the team can test.
Coordinate delivery and controls
I align business and technical contributors on decisions and dependencies. Data security, compliance and risk owners set the controls and thresholds.
Prepare adoption
I involve users early and plan how training, support and feedback will work during rollout.
Contact
I am based in Zurich. If you are hiring for AI strategy, product, delivery or adoption, I would be glad to hear from you.